Council and Board Assistance
Get the right people on your board/council and if you have it, staff. Maximizing outreach to individuals online and offline and having staff in place experienced in doing this, rather than relying on uncertain grants and foundation funding, is one key to building a sustainable organization.
As in business, a diverse staff and council/board, complete with people who possess a “can do” attitude with strong backgrounds in business, fundraising, sales, marketing (including Web and Web 2.0) PR (public relations) and entrepreneurship, as they have at the Owassipe Outdoor Education Center, is critical to the success and sustainability of camps.
The Take Away
To improve your bottom line, improve your board or camp council. Put together a diverse base of business people on your board or camp council first to bring in revenue.
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